From understanding rare fragrance notes to creating their own perfumes, media professionals and social media influencers enjoyed an aromatic journey at Fairmont The Palm.
Dubai, UAE- What happens when a passion for perfumes meets the art of creativity? A fascinating fragrance experience at Fairmont The Palm offered media professionals and social media influencers an opportunity to discover the answer, as they stepped into the world of perfumery through an interactive workshop titled Mediterranean Meets Arabia.
Abdul Wasay
Hosted by Aromology, the Experience Partner of World Art Dubai 2026, the special session was led by perfumer Abdul Wasay, who introduced participants to the fascinating science, craftsmanship and creativity behind original perfumes.
The workshop was much more than a fragrance appreciation session. Participants were introduced to different scents, fragrance notes and perfume bases, learning how individual ingredients come together to create distinctive fragrances. Abdul Wasay explained the characteristics of various aromas and demonstrated how different bases could be combined to develop a balanced and personalised perfume.
The highlight of the afternoon was the opportunity for participants to become perfumers themselves. With all the required materials provided, media representatives and influencers experimented with different fragrance combinations, mixed their preferred bases and created their own perfumes. Each participant had the opportunity to explore personal preferences and develop a fragrance that reflected individual creativity.
What made the session particularly interesting was Abdul Wasay’s professional background. Essentially a numbers professional, he has developed his involvement in the perfume business through a personal passion for fragrances. His love for perfumes has evolved into a pursuit that allows him to explore the artistic and technical aspects of fragrance creation and share that knowledge with others.
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His ability to explain the world of perfumery in an engaging and accessible manner made the workshop both informative and enjoyable. Participants gained a better understanding of what distinguishes original perfumes, how fragrance compositions are developed and why the selection and blending of ingredients play such an important role in the final creation.
The media professionals and social media influencers thoroughly enjoyed this hands-on experience, which brought together learning, experimentation and creativity in an unusual setting. The afternoon was also accompanied by tea, adding to the relaxed atmosphere of the gathering.
But this aromatic experience was only a preview of what lies ahead.
World Art Dubai is preparing to return for its 12th edition from November 19 to 22, 2026, at Dubai World Trade Centre. Bringing together more than 300 exhibitors from over 65 countries and showcasing 10,000 artworks, the event promises visitors an opportunity to explore art in its many forms.
With more than 20 hands-on workshops included with entry, visitors can look forward to experiences that go beyond simply viewing artworks. The perfume-making session offered a glimpse of this interactive approach, where visitors are encouraged to discover, participate and create.
Through Mediterranean Meets Arabia, Aromology has demonstrated how fragrance itself can become an expression of art, identity and imagination. For those who enjoyed creating their own signature scents, the experience may well have opened the door to a new appreciation of the art of perfumery.
As World Art Dubai 2026 approaches, one thing is certain: there will be much more to discover, experience and create.
